PR & Communications Associate - CoinMarketCap

Fully remote

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Core Tasks

  1. Media Relations & Pitching
  • Pitch CMC products, articles, research and thought leadership to journalists
  • Secure CMC quotes/commentary in news pieces, especially around market, macro and crypto trends
  • Position CMC data as a go-to source for reporters (price action, market caps, trend data)
  • Track macro/market news daily to spot reactive ("newsjacking") opportunities
  • Build and maintain media lists and a contacts database/CRM

2. Events & Speaking

  • Identify and pitch CMC spokespeople for speaker slots at conferences and side events
  • Track relevant event calendars and submission deadlines
  • Support logistics and briefing for confirmed speaking engagements

3. Podcasts, TV & Online Presence

  • Pitch CMC for podcast appearances, TV interviews and online features
  • Target tier-1 (Bloomberg, CNBC), crypto-native (CoinDesk, Decrypt) and independent shows
  • Build relationships with bookers/producers

4. Other tasks

  • Press releases & announcements — drafting/editing releases, managing distribution, embargoes, and the press inbox/inbound inquiries
  • Data storytelling — turning CMC's proprietary data into pitchable stories, reports and data points (a big differentiator for a data company)
  • Coverage tracking & reporting — monitoring mentions, building clip reports, share-of-voice, and basic KPI reporting
  • Spokesperson support — prepping talking points, briefing docs, Q&A prep
  • Awards & rankings — identifying and submitting nominations
  • Cross-team coordination — working with marketing, social, research and product; amplifying earned media on social
  • Crisis/reactive comms support — assisting senior staff on sensitive/breaking issues

Requirements

  • ~1–2 years in PR, comms, journalism or media (agency or in-house)
  • Strong written English; able to draft pitches and releases quickly
  • Genuine interest in crypto/Web3, fintech and markets
  • Comfortable tracking news and working at the pace of a 24/7 market
  • Organized, proactive, able to juggle multiple pitches/deadlines
  • Nice-to-have: existing media/podcast contacts, additional languages, data literacy
  • Remote working

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